About

Take a peak into my in life, interests, and past work

Hey I'm Sasha and I'm a freelance marketing professional and enthusiast. I'm passionate about creative branding strategies, experiential marketing campaigns, graphic design, digital marketing, and videography. I'm a huge Canva, Hubspot, and Adobe fan and am always looking for new ways to bring marketing ideas to life using both creativity and the strategy and analytics to back it.

Professionally, I've been in the marketing and freelancing world for 6 years now. I have work experience as a marketing campaign coordinator, social media manager, and business development representative. With knowledge of both marketing and sales, I've been able to connect the two and work in ways that benefit the whole marketing and sales funnel.

Working with my clientele I've been able to successfully boost sales, social media engagement (including acquiring over 5000 new followers for a brand!), brand image and awareness. From working with small businesses to global giants and everywhere in between, I have extensive client experience with a variety of industries and needs.

Outside of work I love cooking, mixology, board games, live music, and event planning. During my time at Telfer (Class of '24), I participated and coordinated a variety of case competitions and have loved putting my knowledge to real life cases!

6 Years of industry experience with clients in over 8 industries

Leadership, communication, teamwork Skills

Extensive Adobe, CRM, and Design Skills

Hello Dolly Pastries Marketing Management

Working with Hello Dolly Pastries to create consistent messaging, brand image, and web design, engaging social content, and email marketing.

PR and Marketing for Le Cordon Bleu

Coordinated PR for Le Cordon Bleu with various publications including photography for Edible Magazine and an article for Ottawa Business Journal alongside marketing coordination.

TMA Social Media Management

In 2022 I was the digital media director for the Telfer Marketing Association where I redesigned the look of their socials and promoted their events.

Timeringue Freelance Website

A freelance project I did for small business, Timeringue, an Ottawa based bakery. In collaboration with the owner, I created consistent branding, and an SEO optimized website.

uOBhangra Video Campaign

This is a project to boost awareness for the uOttawa Bhangra Club to give voices to a BIPOC group in the region and spread the joy of their culture and dance skills.

TCCT Social Media Management

Video made for Skills Ontario 2020 Competition in the video production category to promote the skilled trades to young people. .